Excerpt from:  High Web Search Visibility & Search Engine Optimization, (SEO)
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September 27, 2007

How to Control Your Brand.

Who controls your brand and your message? Is it you? Don't settle for just submitting articles to publishers, or paying them to distribute your ads. Become your own publisher with a blogsite of your own.

By John Gaudio,

Tired of being at the mercy of writers, editors, and publishers?  It's time to shift the way you think about the publishing business.

Take control.  In years past you had to have huge amounts of capital to be a publisher.  Now you can be your own writer, editor, and publisher, complete with world wide distribution, syndication, and very high findability. 

It's been possible for years now to express your opinions on the Internet, even to take some control of the process by having your own Web Site, but to be found easily you probably had to spend a lot of time, money, or both, optimizing your site so people could find it.

With a premium blogsite, you can easily get your message out to those people who look for the subjects on which you're passionate, the subjects on which you write.  People who share your passions use Google, Yahoo, & other search engines to learn about those passions, and in doing so, to learn about you.  Let people know who you are, and your "brand" will be associated with you, your opinions, and your values.

Start with a "free" or inexpensive blog if you want, but know that if you really want to get the word out, there are much more powerful tools available.  Choose something that's easy to use, and designed for findability. 

(Here's the commercial.) :-)  When it comes to search engine findability, nothing I've found comes close to a MyST BlogsiteTM.   Sure, it costs a lot more than those free or inexpensive alternatives, just as a cruise ship costs a lot more than a bus.  But if you're looking to bring in a lot of people, in either the physical or the virtual world, you have to consider not just the costs, but the capacity, the benefits, and the value as well.

Call me, if you'd like to learn more.  I can help.  303-933-4497


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