January 27, 2008

Search Engine Findability

How do you make it easy for search engines like Google, Yahoo, Technorati, and others to find you? Blog Early, Blog Often, Blog on Topic, and use the most powerful platform you can find to get the most from your business blogging.

by John Gaudio, Posted 1:25 AM. Picked up by Google approximately 7:15 AM.

Advertorial Blogging is like fishing. Fishermen bait their hooks for the fish they want, then wait for those fish to find the bait they're looking for.

Advertorial Bloggers post information about the problems they solve for their best clients, then wait for new clients searching for solutions to their own similar problems to find the posted solutions. Where are they searching? Many use search engines like Google, Yahoo and Technorati.

Create three short posts a week, each with a few key search phrases describing the problems you've solved for your best clients, and in a year you'll have hundreds of search terms describing your solutions to those problems. This is like having a fleet of fishing boats, each offering many different types of bait to attract the fish, (new clients,) you are seeking. The problems about which you write, are likely the same problems that many of your best potential new clients are searching to solve, and the "fish" you catch are happy to find you, because you're the answer to their prayers.

Great content on a great platform, makes for great search engine findability, and that translates to great new clients. For more information on Advertorial Business Blogging, please call me, John Gaudio, at 303-870-1044.


	Use Old Words When Writing for Findability
	Familiar words spring to mind when users create their search queries. If your writing favors made-up terms over legacy words, users won't find your site.
	http://www.useit.com/alertbox/search-keywords.html

	Blogsite.com
	Learn about the technology that runs ABetterBlogsite.com, the MyST Blogsite(TM), by MyST Technology Partners.
	http://blogsite.com

Topic Tags: Advertorial Blogging, Blogsite, business blogging, Google Findability, John Gaudio, MyST Technology Partners, Search Engine Findability, Technorati Findability, Yahoo Findability

by johngaudio

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