Excerpt from: High Web Search Visibility & Search Engine Optimization, (SEO)
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| March 08, 2005 | | Bill French points out how the multi-dimensional aspects of blogsite advertising improve Web Search Visibility over single dimensional advertising tools like banners, newspaper, television & radio. | And let's not forget the multi-dimensional aspects of a blogsite; the ability to cast information out on the Internet to be used in ways that you cannot fully predict. Print advertising, or banner advertising is a single-dimension medium; people see it, they react, or they don't. Aside from the obviously better visibility in search engines, RSS (containing your message) is a far different beast - it surfaces in many places and through many contexts; the desktop, portals, other search engines, aggregated syndication vehicles. It (unlike other forms of promotion) is not bound to any given communication process, and therefore, the scalability and transportability of you're message is without limitation. Here's one that few people see coming - are you aware that there are tools that automatically transform your feeds to many other foreign languages? ;-) Bill French, Co-founder MyST Technology Partners | | |
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